Debora Lyra has already taken control of her career. Like most women in the pageant world, they use this platform for visibility and connections to move to the next level.

For Debora, her exposure to the brand concept was new. Once gaining an understanding she was able to compartmentalize those elements that help create her brand.

Branding is about learning to communicate who you are and what you know to others. It’s about awareness and knowing that you have equipped yourself with tools that help give you confidence. And, it is confidence that translates into success…this is what branding is really all about!

We started Debora’s training with her gaining a great understanding of how her behaviors and values impacts her communication with others. She then learned about how her coloring and clothing style helped position her for press, meetings and day-to-day activities.

Debora was an excellent student when working on her platform skills. She learned how to utilize her body language more effectively while learning how to answer questions while on stage and to audiences. Each day Deborah excelled at her new found knowledge.

Debora is now able to compete in the Miss Universe 2010 pageant. After working with Debora, I know she is a VERY strong candidate, with the title of Top Model Of The World and now Miss Brazil, her work and abilities speak for themselves.

Congratulations Debora Lyra!!!!